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Create a Meta Business Portfolio

A business portfolio is where Meta keeps your business assets, and you need one to connect WhatsApp to Flovoo. If you manage a Facebook Page from Meta Business Suite, you likely have one already. To create a new portfolio, log in to Meta Business Suite, enter your business name, your name, and a work email, then click Submit.

5 min readBy the Flovoo team

A business portfolio is where Meta keeps your business assets in one place, such as Facebook Pages, Instagram accounts, ad accounts, and WhatsApp Business accounts.

You need a business portfolio to connect WhatsApp to Flovoo, because your WhatsApp Business account is created inside it, whether you connect your WhatsApp Business app number (Coexistence) or a new number. During setup, you choose the portfolio you want to use.


Do You Already Have a Business Portfolio?

If you manage a Facebook Page for your business from Meta Business Suite, you most likely already have a business portfolio linked to it, and you do not need to create a new one.

To check, open your business Page on Facebook and click Meta Business Suite in the Manage Page panel.

A Facebook business page with its cover image and profile picture, the Manage Page sidebar on the left listing Professional dashboard, Insights, Ad Center and Meta Business Suite.

Create a New Business Portfolio

To create a business portfolio:

  1. Open Meta Business Suite and log in with your Facebook account.
  2. If you do not have a portfolio yet, the Create your business portfolio in Business Manager window appears right after you log in.
  3. Enter your business name.
  4. Enter your name.
  5. Enter your business email address.
  6. Click Submit.
The "Get started with business tools from Meta" screen with options to continue with Facebook or Instagram, create a new account, or log in with a managed Meta account.

Business Name

Enter the name you want your business to show inside Meta. The name must not contain special characters.

For example, type Flovoo instead of Flovoo! or Flovoo@.

The "Create your business portfolio in Business Manager" dialog, with the business and account name field outlined in red, plus name and business email fields and a Submit button.

Your Name

Enter your name as it appears on your Facebook account.

The "Create your business portfolio in Business Manager" dialog with the "Your name" field outlined in red.

Business Email Address

Enter a work email address you can access, because Meta sends a message to confirm it.

The same dialog with the "Your business email address" field outlined in red, explaining that a verification email will be sent there.

Submit Your Details

Review your details, then click Submit. If you receive a confirmation email, open it and confirm your email address.

The completed business portfolio dialog with a red arrow pointing to the blue Submit button, outlined in red.

After You Create the Business Portfolio

Meta opens the Meta Business Suite home page, where you can manage your business assets.

Meta Business Suite home after the portfolio is created, showing the ad account performance panel with no ad accounts yet, an alerts panel, and the profiles section.

Next steps to use the portfolio with Flovoo:


Frequently Asked Questions

Do I need a business portfolio to use WhatsApp in Flovoo?
Yes. Your WhatsApp Business account is created inside a business portfolio, so you need one to connect your number to Flovoo.
I have a Facebook Page for my business. Do I need a new portfolio?
Usually no. If you manage your Page from Meta Business Suite, you already have a business portfolio linked to it that you can use.
How many business portfolios can I create?
Each person can create only two portfolios themselves, and can join an unlimited number of portfolios created by others.
Can I use special characters in the business name?
No. The name must not contain special characters such as ! or @.
Why do I need a work email address?
Meta sends a confirmation message and portfolio notifications to this email, so use one you can access.